Self-evaluation is important as part of the learning curve, and an important skill of being an entrepreneur in general and a C.E.O. in particular. Sometimes it's easier said than done. Time is evasive when you're knee deep in development and juggling a multifaceted effort. The other day I had an associate evaluate my management style. He offered insight to what he thought were my strengths. Then he asked if I'd mind hearing the negatives.